该参考描述所示目录。请向院校确认当前的招生项目及适用于您入学年的条件。
描述
新产品开发 研究新产品设计、开发与商业化的流程。整合设计、营销、包装与财务等不同职能，以开发成功的新产品。讲座、案例讨论，每周3小时。限制：在注册指南所述日期之前，限获批修读市场营销方向的BBA学生选修。该日期之后对BAcc、BBA、BBE、BCB、BCMN、STAC、TMGT及联合商学专业开放。学生必须至少拥有10.0学分。先修课：MKTG 2P52 或 3P24 。
先修课程
- 先修课：MKTG 2P52 或 3P24 。
条件与方式
- 限制：在注册指南指定日期前对获准营销方向的BBA学生开放。该日期之后对BAcc、BBA、BBE、BCB、BCMN、STAC、TMGT及联合商科专业开放。学生必须至少有10.0个总学分。
- 先修课：MKTG 2P52 或 3P24 。
原文参考文本
New Product Development Examination of process through which new products are designed, developed and commercialized. Integration of different functions including design, marketing, packaging and finance in the development of a successful new product. Lectures, case discussion, 3 hours per week. Restriction: open to BBA students approved to the Marketing concentration until date specified in Registration guide. After that date open to BAcc, BBA, BBE, BCB, BCMN, STAC , TMGT and combined Business majors. Students must have a minimum of 10.0 overall credits. Prerequisite(s): MKTG 2P52 or 3P24 .
- Prerequisite(s): MKTG 2P52 or 3P24 .
- Restriction: open to BBA students approved to the Marketing concentration until date specified in Registration guide. After that date open to BAcc, BBA, BBE, BCB, BCMN, STAC , TMGT and combined Business majors. Students must have a minimum of 10.0 overall credits.
来源与参考
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来源参考 : https://brocku.ca/webcal/2024/undergrad/busi.html