该参考描述所示目录。请向院校确认当前的招生项目及适用于您入学年的条件。
描述
营销导论 加拿大营销职能的特征、基本营销概念及组织中的营销职能。授课、案例讨论,每周3小时。限制:对BAcc、BBA、BCB及联合商科专业开放。在秋季学期,在注册指南指定日期前对BAcc、BAcc带Co-op、BBA带Co-op及EBS双学位专业开放。学生必须至少有2.5个总学分。先修课程:ACTG 2P31或MGMT 1P93 。注:本课程可能以多种授课方式提供。授课方式将在学期课程表中列出。完成本课程将替代此前在MKTG 2P51所获得的成绩与学分。
先修课程
- 先修课程:ACTG 2P31或MGMT 1P93 。
条件与方式
- 限制:对BAcc、BBA、BCB及联合商科专业开放。在秋季学期,在注册指南指定日期前对BAcc、BAcc带Co-op、BBA带Co-op及EBS双学位专业开放。学生必须至少有2.5个总学分。
- 先修课程:ACTG 2P31或MGMT 1P93 。
- 注:本课程可能以多种授课方式提供。授课方式将在学期课程表中列出。完成本课程将替代此前在MKTG 2P51所获得的成绩与学分。
原文参考文本
Introduction to Marketing Characteristics of the marketing function in Canada, basic marketing concepts and the marketing function in organizations. Lectures, case discussion, 3 hours per week. Restriction: open to BAcc, BBA, BCB and combined Business majors. In Fall Term open to BAcc, BAcc Co-op, BBA Co-op and EBS Double Degree majors until date specified in Registration guide. Students must have a minimum of 2.5 overall credits. Prerequisite(s): ACTG 2P31 or MGMT 1P93 . Note: this course may be offered in multiple modes of delivery. The method of delivery will be listed on the academic timetable, in the applicable term. Completion of this course will replace previous assigned grade and credit obtained in MKTG 2P51 .
- Prerequisite(s): ACTG 2P31 or MGMT 1P93 .
- Restriction: open to BAcc, BBA, BCB and combined Business majors. In Fall Term open to BAcc, BAcc Co-op, BBA Co-op and EBS Double Degree majors until date specified in Registration guide. Students must have a minimum of 2.5 overall credits.
- Note: this course may be offered in multiple modes of delivery. The method of delivery will be listed on the academic timetable, in the applicable term. Completion of this course will replace previous assigned grade and credit obtained in MKTG 2P51 .
来源与参考
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来源参考 : https://brocku.ca/webcal/2024/undergrad/busi.html