描述
严谨商业案例分析方法与工具的介绍与实践应用，以及战略响应设计，包括为说服决策者接受分析与战略响应而准备与呈现陈述。
原文参考文本
Introduction to, and practical application of, the methods and tools of rigorous business case analysis and the design of strategic responses, including the preparation and delivery of presentations designed to convince decision makers of the validity of the analysis and strategic response.
来源与参考
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来源参考 : https://calendar.carleton.ca/grad/courses/BUSI/