Carleton University · TIMG 5205

Customer Value Creation in Technology Firms

Credits : 0.5 creditReference year : 2026-27

Description

Company value architecture and value propositions, design thinking and multiple stakeholder perspectives on value, new product and service design, digital value creation, technology and complementary assets, latent needs, co-design and user innovation, alignment of technology and business strategy, user experience, customer retention.

Prerequisites

  • Prerequisite(s): TIMG 5002 .

Conditions and arrangements

  • Precludes additional credit for Precludes additional credit for TIMG 5005 (no longer offered).
  • Prerequisite(s): TIMG 5002 .
Reference text in its original language

Company value architecture and value propositions, design thinking and multiple stakeholder perspectives on value, new product and service design, digital value creation, technology and complementary assets, latent needs, co-design and user innovation, alignment of technology and business strategy, user experience, customer retention.

  • Prerequisite(s): TIMG 5002 .
  • Precludes additional credit for Precludes additional credit for TIMG 5005 (no longer offered).

Sources and references

Dates and sources are retained to help you verify the information. Translations are provided to facilitate reading; the official source governs conditions and requirements.

Source reference : https://calendar.carleton.ca/grad/courses/TIMG/

Write to StudyCanada

Your plans or a question: let’s continue the conversation by email.

We will use these details to reply to your enquiry. Privacy

This form contacts StudyCanada. To contact this institution, use the details on its profile.