Carleton University · POLM 5010

Polling and Opinion Research

Credits : 0.5 creditReference year : 2026-27

Description

Exploring theory, design, and execution of public opinion research to support campaign and advocacy strategies. Overview of ways to incorporate research in strategy development, methodologies used, and how to use opinion research to make better decisions. No statistical or mathematical background required.

Conditions and arrangements

  • Also offered at the undergraduate level, with different requirements, as POLM 4010 , for which additional credit is precluded.
Reference text in its original language

Exploring theory, design, and execution of public opinion research to support campaign and advocacy strategies. Overview of ways to incorporate research in strategy development, methodologies used, and how to use opinion research to make better decisions. No statistical or mathematical background required.

  • Also offered at the undergraduate level, with different requirements, as POLM 4010 , for which additional credit is precluded.

Sources and references

Dates and sources are retained to help you verify the information. Translations are provided to facilitate reading; the official source governs conditions and requirements.

Source reference : https://calendar.carleton.ca/grad/courses/POLM/

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