Brock University · SPMA 3P95

Comprehensive Sport Sales and Promotion

Official title : Sport Sales and Promotion Comprehensive

Credits : 0.5Reference year : 2024-25

This reference describes the indicated catalogue. Check with the institution to confirm the current offer and the conditions applicable to your intake.

Description

Sport Sales and Promotion Comprehensive overview of strategies and techniques for promoting and selling the sport product, including sales and promotion theory, advertising, media planning and promotional applications of sport marketing. Lectures, 3 hours per week. Restriction: open to SPMA majors until date specified in Registration guide. Students must have a minimum of 8.0 overall credits. Prerequisite(s): SPMA 2P65 . Note: this course may be offered in multiple modes of delivery. The method of delivery will be listed on the academic timetable, in the applicable term. Completion of this course will replace previous assigned grade and credit obtained in SPMA 3P75.

Prerequisites

  • Prerequisite(s): SPMA 2P65 .

Conditions and arrangements

  • Restriction: open to SPMA majors until date specified in Registration guide. Students must have a minimum of 8.0 overall credits.
  • Prerequisite(s): SPMA 2P65 .
  • Note: this course may be offered in multiple modes of delivery. The method of delivery will be listed on the academic timetable, in the applicable term. Completion of this course will replace previous assigned grade and credit obtained in SPMA 3P75.
Reference text in its original language

Sport Sales and Promotion Comprehensive overview of strategies and techniques for promoting and selling the sport product, including sales and promotion theory, advertising, media planning and promotional applications of sport marketing. Lectures, 3 hours per week. Restriction: open to SPMA majors until date specified in Registration guide. Students must have a minimum of 8.0 overall credits. Prerequisite(s): SPMA 2P65 . Note: this course may be offered in multiple modes of delivery. The method of delivery will be listed on the academic timetable, in the applicable term. Completion of this course will replace previous assigned grade and credit obtained in SPMA 3P75.

  • Prerequisite(s): SPMA 2P65 .
  • Restriction: open to SPMA majors until date specified in Registration guide. Students must have a minimum of 8.0 overall credits.
  • Note: this course may be offered in multiple modes of delivery. The method of delivery will be listed on the academic timetable, in the applicable term. Completion of this course will replace previous assigned grade and credit obtained in SPMA 3P75.

Sources and references

Dates and sources are retained to help you verify the information. Translations are provided to facilitate reading; the official source governs conditions and requirements.

Source reference : https://brocku.ca/webcal/2024/undergrad/spma.html

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