UQAM launches phase two of ‘Penser haut et fort’ to highlight critical thinking and its 380 programs
UQAM has begun the second phase of its 'Penser haut et fort' campaign to promote critical thinking and showcase its 380 programs. The tagline pairs keywords with current topics; the initiative appears on public transit, in targeted cégeps and on social media.
Université du Québec à Montréal has launched the second phase of its 'Penser haut et fort' promotional campaign. The updated effort emphasizes deepening knowledge and critical thinking across UQAM’s 380 programs. The tagline 'Penser haut et fort, c’est aussi' is followed by keywords — question, debate, evaluate, dialogue — tied to current issues to highlight the university’s role in research and public discussion. The campaign is visible on public transit, in selected cégeps and on social media, and UQAM is circulating expert lists to showcase faculty contributions.